Our Experience



iWrite Marketing has many years of international business experience and a cosmopolitan, cross-cultural approach. We can help you launch your company or product in the United States, still the world’s largest market, or in other countries.

Technology & Manufacturing

You do not get off first base in an industry unless you understand its business model. The way a copier company makes money is clearly different from a precision machine shop.

You need us to hit the ground running. We have experience in several industries and technologies. In building our team, we look to expand into new fields, not just for the opportunities they bring, but for the creative cross-fertilization that occurs. Approaching the development of business and marketing strategy from the perspective of another industry or business model is a rich source of unexpected connections and new ideas.

Our technology marketing and business experience includes:


Biotechnology

iWrite Marketing directly addresses the need for marketing excellence in the new businesses that are spinning out of universities and research organizations, and in the companies that provide the tools for research and application, from genome to fMRI.

In moving to commercialize your research, iWrite Marketing can help; first in communicating your results and their impact, and then in marketing your products and services.

Our experience includes:

Health Care

iWrite Marketing brings a fresh, cross-disciplinary approach to marketing health care products and services, benefiting from our experience in technology and biotechnology. We also understand that health care marketing operates under unique constraints.

Our recently formed associate company, MarketMediX, is addressing the specific marketing needs of medical practices, particularly specialized and multi-practice clinics.

We have worked with clients in:

University Entrepreneurship

American universities drive entrepreneurship and business leadership in technology, biotechnology, and health care. Other academic disciplines are also recognizing the importance of entrepreneurial training and experience, not just to equip students and faculty for business careers, but because it enables them to develop, grow, and market themselves and their organizations. Most importantly, they learn to grab opportunity and manage risk in any endeavor, for profit or not.

We have worked with clients in: